Hi, my name is Divyasha Roka

I'm a UI/UX Designer who brings inclusive, minimal, and future-oriented user experience to people in need.

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My Projects

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Flour Power Bakery Website

Conducted research on the target audience, competitors, and industry trends. Collaborated with the bakery's management, developed wireframes and prototypes, and ensured brand consistency. Implemented responsive design and optimized performance with user-friendly elements. Provided post-launch support with user testing and feedback to enhance the overall user experience.


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Hotel Churuwala Inn Website Design

During the pandemic, as a junior UI/UX designer, my role involved creating user-centric designs that addressed evolving user concerns. I focused on integrating safety protocols prominently in hotel websites to reassure visitors. I also employed tabbed content and responsive layouts to present information effectively and maintain a balanced user experience. My work during this period aimed to enhance user trust and engagement, ensuring that critical information was accessible and reassuring, contributing to positive interactions in an uncertain environment.


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Dashboard Redesign

My aim was to infuse a breath of fresh air into the user interface while enhancing the overall user experience. By meticulously curating a harmonious blend of intuitive navigation, data visualization, and a visually engaging aesthetic, I strove to create a dashboard that not only empowers users with insightful information but also transforms their interaction into a seamless and visually captivating journey. Through careful consideration of user workflows, information hierarchy, and a deep focus on user feedback, this dashboard redesign encapsulates my dedication to crafting interfaces that inspire both efficiency and delight.


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Proveway Landing Page

As a freelance web designer, I undertook a week-long project to redesign a website, during which I conducted thorough research, developed wireframes, and created interactive prototypes to craft an innovative landing page. Collaborating closely with the client, I ensured the design aligned with their vision and expectations. Implementing responsive design principles, I optimized the landing page's adaptability across various devices. The final design incorporated brand-consistent color palettes, typography, and visual elements, resulting in an engaging user experience


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Cinema Paradiso Movie Website

As a UI/UX Designer, I spearheaded the creation of an innovative UI/UX design solution for an ed tech platform inspired by popular streaming services like Netflix and Amazon Prime. Drawing on comprehensive user research, I gained valuable insights into student preferences, behaviors, and pain points, guiding data-driven design decisions. Employing industry-leading tools like Figma, I crafted wireframes, mockups, and interactive prototypes to effectively visualize and communicate design ideas. My close collaboration with developers ensured seamless implementation, providing detailed design specifications and guidelines. The result was an intuitive and visually engaging user interface, contributing to an enhanced student learning experience. I also worked closely with the content team to ensure design elements complemented the educational material and learning objectives, creating a cohesive and captivating movie website.


Hope you found my portfolio interesting

You can reach me at: divyasharoka@gmail.com